Infographic of shopping bag

Grow With Google OnAir Workshop Hosted Today!

The theme of today's workshop was "Sell Online This Holiday Season with E-Commerce Tools". Get tips below and re-watch the livestream presentation!

KEY TAKEAWAYS FROM TODAY'S WORKSHOP

We are grateful to all who attended our Grow With Google workshop today! We are certain as is true each time everyone in attendance (and for those who read this blog who may have missed it) will take away something that can benefit them in their marketing efforts.

With the theme of selling online, it may have been that some shied away from attending since it could have been assumed that the presentation was only geared towards online stores. However in the presentation, there were many examples that included service related businesses, such as restaurants. 


 

WHAT WERE SOME OF OUR FAVORITE TAKEAWAYS?

FOR STARTERS, DID YOU KNOW?...

  • There are some 140 touch points on Google where people can find you and your products/services. They include: 
  • Google My Business - free business profile on Google, to stand out on search and maps. (Use Add Products feature)
  • Create free Google account here: google.com/accounts
  • Google Merchant Center - g.co/merchantcenter
  • Google Lens - searching with your camera and the image you capture.

Shopify is just one of many great options out there, as Stasia mentioned. This is how you can sell your products on your website. 

  • The goal here during the pandemic is to pivot and adjust your current marketing campaign for growth and to come out stronger. 

One example site that we discussed was The Spice House


 

OTHER RESOURCES WORTHY OF MENTION 

Alt Media Studios would be glad to start a conversation with you if you have questions or needs on starting or intensifying your marketing strategy. We build custom websites and specialize in helping you be found through ongoing user experience monitoring, SEO, advertising, and much more. Contact us to start a conversation. We geek out when you cash out :)


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